Binance’s CZ Urges Coinbase to List More BNB Chain Projects

**Binance Founder CZ Encourages Coinbase to List More BNB Chain Projects, Highlights Industry Openness**
Binance founder Changpeng Zhao (CZ) recently shared his thoughts on promoting openness and inclusivity across the crypto industry. In a recent post on X, he suggested that Coinbase should consider listing more projects from the BNB Chain ecosystem.
CZ pointed out that Binance has already listed several projects built on Base, while Coinbase has yet to list any from BNB Chain—despite it being one of the most active blockchain networks. He emphasized that this was just a recommendation, noting that supporting cross-ecosystem growth would benefit not only individual exchanges but also the broader crypto community.
### Coinbase Adds BNB Chain to Listing Roadmap
In a significant development, Coinbase recently revealed that BNB will be added to its listing roadmap. This is the first step before the token becomes officially available for trading on the platform.
BNB has been hitting new all-time highs lately, and this upcoming listing could provide the cryptocurrency with another boost. However, Coinbase noted that actual trading availability would depend on factors such as market-making support and sufficient technical infrastructure.
This marks the first time Coinbase has listed a major altcoin from a direct competitor, signaling a notable shift in the exchange’s approach to ecosystem integration.
### BNB Listing A “No-Brainer”
CZ responded to the growing industry support for BNB, stating that listing the world’s third-largest cryptocurrency should be a “no-brainer.” He highlighted BNB’s strong liquidity, trading volume, and expanding ecosystem as key reasons.
He further added that by choosing not to list BNB, exchanges risk missing out on substantial potential gains.
### BNB Chain Activity Surges
BNB Chain recently hit record activity levels, with daily active addresses reaching 3.46 million—surpassing the previous high recorded in December 2023. Over the past year, BNB Chain has seen nearly 200 million active addresses.
Additionally, the chain experienced a 15% increase in Total Value Locked (TVL) during Q3 2025. Currently, BNB ranks as the fourth-largest cryptocurrency by market capitalization, trading at around $1,186—slightly down from earlier highs following Coinbase’s listing announcement.
### CZ Weighs In on Listing Fees Debate
This announcement comes amid ongoing debates over listing fees in the crypto industry. CZ weighed in on this topic as well, stating that strong projects don’t need to pay fees because exchanges compete to list them.
He also mentioned that exchanges criticizing listing fees in others are free to adopt zero-fee models themselves. CZ pointed out that different exchanges often use various listing approaches, combining spot, futures, and alpha listings.
### Looking Ahead
The potential Coinbase listing represents a significant milestone for BNB Chain and could provide a meaningful boost to its price and trading volume. CZ’s remarks reinforce the idea that robust projects like BNB naturally attract listings.
Moreover, fostering cross-ecosystem support benefits both exchanges and the wider crypto community. Looking forward, this listing could open the door for Coinbase to add more BNB Chain projects, driving greater inclusivity and healthy competition among exchanges.
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*Stay tuned for more updates on BNB Chain developments and exchange listings.*
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